Welcome

https://x.com/FOXSportsPR/status/2024540854103527830?s=20

Guest Communications

We welcome each guest with personalized emails, a what to expect video, a live agenda and access to the event app.

Personalized Email

2026 daytona 500 comms.png

What to Expect Video

https://vimeo.com/1139112732/4acd8862a6?share=copy&fl=sv&fe=ci

Race Day Rewards Campaign Launch

Daytona 500 Media Day Handout.png

Image (1).jpeg

We leveraged the Daytona 500 media day to officially launch the 2026 Fuel Rewards campaign - Race Day Rewards. Joey Logano was supplied with custom made handouts and a custom branded 22c number design to share with media.

View full recap: Race Day Rewards Campaign

Onsite Experience

Duel #1 Win

26DAY1RJ_4064.jpg

Joey Logano opened the 2026 season by winning Duel 1 at Daytona on Thursday, securing a strong starting position for the Daytona 500.

Top to Top Meeting with Team Penske

Leadership from both organizations take the opportunity early in the year to come together and discuss business plans, working projects and new innovations. 25 leadership members in attendance.